There are some huge differences between creating a game and publishing a game that you need to be aware of. If you are self-publishing your game, then you will be incorporating both the aspects of creating your game and publishing it as well.
Creating a game requires creativity, problem solving, playtesting, iterating, rule writing, and likely pitching it to publishers if you’re not planning on also self-publishing your game.
Creating a game also needs a hand requires working with artists, graphic designers, sound designers, providing customer support to your backers or customers. There are a lot of logistics involved in taking your game and making it into a real product available to worldwide.
If you are like most self-publishers, you’ll start by running a Kickstarter or other crowdfunding campaign. This involves creating your page, hiring and having a video put together, and communicating with backers throughout your campaign.
We haven’t even mentioned marketing and promotion. This is such a huge part of ensuring your game will be a success and one that many new creators underestimate. You cannot simply create a great game, run a crowdfunding campaign, and expect people to back it by the thousands. Running a successful campaign takes a lot of work and requires you to build up a sizable audience before you launch if you want to dramatically increase your chance of success.
As a publisher, you will spend a lot of time working on behind the scenes activities rather than game design.
As Unique Soft Games, we are always open for new ideas and projects. Try to contact with us so we can develop, publish your ideas with you, helping each other in those processes mentioned above.
